Can you turn on and shut off Pinterest Ads every 3 days?
Nope. You have to wait 7-14 days after launching an ad to optimize. You will only start to see results on Pinterest after about 1 month of running campaigns because the Pinterest algorithm is slow and so is the Pinner buyer behaviour. I also recommend optimizing your ads about every 4 to 7 days.
Should you launch new campaigns every day?
Nope. Pinterest has a saying “the simpler the set up, the better”. There’s a point of diminishing returns on Pinterest if you exceed 8 campaigns running at the same time.
How to properly test out multiple products?
Each campaign can take up to 4 ad groups. You can test 1 product per ad group. Break out the underperforming ad groups in their own campaigns later.
How do you scale a dropshipping store on Pinterest?
You can raise budget by 30% of existing campaigns every 4 to 7 days. You can also launch new campaigns with different targeting but remember not to launch too many campaigns overall. As well, you can diversify by launching ads in different countries with different ad accounts if you have different URLs for your store worldwide
Looking for a Pinterest Ads Cheat Sheet Code? Download it here.
Should you use the same interests across all your ad groups and campaigns?
Definitely don’t use the same interests in all ad groups and campaigns. If interests overlap, they will compete against each other. The only time you can overlap interests is when you launch campaigns in different countries.
Should you use the same creatives across all your ad groups and campaigns?
Nope! The ads will also compete against each other and tank your ROAS.
How many creatives should you have per ad group?
You should have between 2 and 4 creatives per ad group. Creatives will likely need to be replaced long term so make sure you have a lot of content to work with.
