What are web sessions?
They are the latest type of Pinterest campaigns available to some advertisers.
How do web sessions differ from consideration campaigns?
Consideration campaigns focus on pin clicks and generating traffic on Pinterest, web session campaigns focus on outbound clicks and generating traffic off of Pinterest.
Does everyone have access to web sessions?
Not yet! But we will eventually.
Wondering how web sessions look like? Check out the video above!
Looking for a Pinterest Ads Cheat Sheet Code? Download it here.