As the popularity of visual content rises, more businesses are turning to social media platforms like Pinterest to showcase their products. Moreover, with the platform’s focus on visuals, video content has become an increasingly important tool for marketers looking to connect with their audience. That’s where Pinterest ads come in. Therefore, we’ll walk you through the process of creating and optimizing video ads on Pinterest. Additionally, this can help you maximize your views and reach your target audience. Whether you’re new to Pinterest ads or looking to take your video content to the next level, this guide is for you.
What are Video Views Pinterest Campaigns used for?
Although you can link video view pinterest ads creatives to drive traffic and conversions, they are really more used for brand awareness.
What are the Video Views Pinterest Ads formats allowed?
2:3 & a format called “max video”
Do the Video Views Pinterest Ads have CBO & automatic bidding?
Nope! That means you can choose a budget per ad group and you have to bid how much you are willing to pay per view.
Looking for a cheat sheet to help you optimize your promoted pins?
Download this one here!