HOW TO BUILD A PINTEREST STRATEGY THAT WORKS   👉  GET THE GUIDE

Pinterest ads not spending their full daily budget? Do this.

Date

Is your campaign brand new?

If your campaign is brand new, it may simply be too soon for your campaign to spend. It can take up 48 hours for a new campaign to spend. 

Increase audience size! Especially for a conversion campaign, if your audience size is below 2 million, chances are, it’s too small. 

Do you have duplicate interests across campaigns?

Duplicate interests fight against each other if you are advertising in the same country across all your campaigns. 

Do you have too many ad groups per campaign?

Sometimes if you have too many ad groups, and they all have the same targeting, the algorithm doesn’t know which ad groups to spend on.

Do you have too many duplicate creatives amongst campaigns?

If you have duplicate creatives, the ad groups are fighting against each other and the algorithm won’t know which ad groups to spend on.

Did you raise spend too much and too often?

Raising spend by more than 30% in 1 week can throw the campaign back into learning, and therefore not spend its daily budget. 

Looking for a Pinterest Ads Cheat Sheet Code? Download it here.

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For over 3 years, Adrianna has designed and implemented Pinterest strategies for her own websites and those of her clients. She exclusively dedicates her time to growing clients’ website traffic through Pinterest Marketing. When she’s not working on Kordial Media, she enjoys a great workout with friends and cooking with her family!

EASY PINTEREST STRATEGIES TO DRIVE MORE TRAFFIC TO YOUR SITE